Florida Mediators Published by Claims Magazine
"Ten Cornerstones of Effective Mediation Advocacy," an educational article by Florida mediators A. Michelle Jernigan and Bruce Blitman, has been published in two parts by Claims magazine. Ms. Jernigan, a shareholder with Upchurch Watson White & Max, ... Read More
Mentoring with the Masters: Bracketing in Negotiation
A defendant might break an impasse by convincing the plaintiff to accept a lower negotiating range -- a bracket. A. Michelle Jernigan of Upchurch Watson White & Max and Felipe Guerrero of the Dean Mead Law Firm in Orlando, representing The Florida Ba... Read More
Anchoring in Negotiation
A plaintiff's initial demand should be the highest credible claim, Florida mediator A. Michelle Jernigan of Upchurch Watson White & Max tells Holland & Knight's Amy Rigdon. The initial demand is an anchor, and that number will set the tone. Read More